In the metro city Ahmedabad, two friends, Uday and Vishal, were driven by a shared passion for digital marketing. Both had been in the industry for years, witnessing its dynamic evolution. They often found themselves discussing the gaps in digital marketing education, particularly how many institutes were failing to keep up with industry standards.

One day, over a cup of chai at a local tea stall, they decided it was time to do something about it. Uday and Vishal noticed that many digital marketing institutes in Ahmedabad were still using outdated teaching methods. Courses were heavily theoretical, with little to no practical training, and the syllabus seemed stuck in the past, far removed from the fast-paced world of modern digital marketing.

Their concerns were validated during the countless interviews they conducted while hiring for their digital marketing agency. Time and again, candidates from various institutes came in with a shiny certificate but lacked the practical knowledge needed to excel in real-world scenarios. It was disheartening to see so many enthusiastic individuals unable to crack a basic interview or understand the nuances of digital marketing.

The final push came when they met a young woman who had spent her savings on a digital marketing course, only to be told by every employer she interviewed with that she didn’t have the practical skills required for the job. Uday and Vishal felt her frustration deeply. They knew it was time to act.

Determined to bring a change, they brainstormed the idea of starting their own digital marketing institute. They envisioned an academy where students wouldn’t just learn from textbooks but would gain hands-on experience with the latest tools and techniques used in the industry. Thus, Dizinfinity – Digital Marketing Institute was born.

Their goal was clear: to bridge the gap between outdated educational practices and the demands of the digital marketing industry. They wanted to create a curriculum that was not only current but also practical. Students at Dizinfinity would learn by doing. They would create real campaigns, analyze data, and adapt to changes in real time, just like in a professional setting.

To ensure their courses were relevant, Uday and Vishal sought feedback from industry experts and continuously updated their syllabus to reflect the latest trends and technologies. They invited guest lecturers who were active in the field to share their insights and experiences with the students.